Essentials

Association Update

A View of the Past and of the Future

The work of the Board requires us to be...
Perspectives Current

Artificial Intelligence: A Threat to Human Connection and Development

It is no secret that we live in a...
Perspectives Current

Centering Community and Connection

"AI is like electricity... poised to every major...
Perspectives Current

50 First Meetings: How AI Helps Us Build Stronger Relationships with Student Leaders

Fraternity and sorority professionals know that the most meaningful...
Perspectives Current

Artificial Intelligence in Fraternities and Sororities: A Practical Framework for Adoption

Headlines abound about the virtues and terrors of artificial...
Essentials

Are you Just Balancing or Building Relationships?

As fraternity and sorority professionals, our actions and decisions shape how we support organizational success. Oftentimes we either find ourselves feeling appreciative for a...
Essentials

Developing Your Own Growth Philosophy

For the last couple of years, it seems like everyone in the fraternity/sorority industry has made recruitment and growth a priority. Whether it was...
Essentials

Recruiting the Next Generation of Sorority Women

Enrollment declines on college campuses are not news at this point, and universities, colleges, and member organizations all continue to feel the effects of...
Essentials

Growth and Expansion: The Dance Between Campuses and Headquarters

Prior to coming to work at a Fraternity Headquarters, I spent ten years working on three different campuses in three different states, serving in...
Essentials

Stop Selling Incense Sticks, Oils, or Fruits – Focus on Building Relationships and Connecting Culture

In most downtown urban areas and beach towns, you will find someone hustling to sell incense sticks, oils, or fruit; “We got the best...
Essentials

Find a Growth Strategy That Fits (Part II): Marketing the Sorority Experience?

College Panhellenic communities are experiencing new challenges around enrollment and growth, some seeing numbers higher than expected or lower than experienced in decades. With...
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Changing the Fraternity/Sorority Culture

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Find a Growth Strategy That Fits (Part II): Marketing the Sorority Experience?

College Panhellenic communities are experiencing new challenges around enrollment...
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Building Healthy Groups to Prevent Campus Hazing

The start of fall on a college campus is...
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Rewriting the Playbook: Post-pandemic priorities for fraternity/sorority life

Perspectives editors were interested in hearing from a variety...
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Defining Activism and Recognizing Your Role in a Movement

When I was asked to contribute to this publication...
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